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Insurance broker Reassured has partnered with owners of Confused.com, RVU, on life-insurance offering.
The partnership offers RVU consumers the ability to compare and switch across a range of utilities and financial services products.
It will see RVU brands using Reassured’s services to support customers in comparing life-insurance cover from a wide range of leading insurers, both on an advised and non-advised basis.
RVU owns several comparison site brands, including Money.co.uk and Uswitch, and plans to expand further in the life-insurance market.
Reassured is the UK’s largest life-insurance broker * and specialises in arranging life insurance for people across the country. It has helped protect over 1 million families over the last 15 years.
Mark Townsend, Reassured chief executive, said:
The RVU brands are huge household names in our industry, and we are delighted that they have chosen Reassured to power its life-insurance offering.
Now, customers of Confused.com, Money.co.uk and Uswitch can utilise our digital and offline expertise to get the life-insurance cover they need.
This deal is a win-win for both RVU and Reassured, and we look forward to working alongside such an established and well-respected company for many years to come.
Steve Dukes, Confused.com chief executive, added:
Reassured’s commitment to being a consumer-focused organisation was a big attraction for us, as well as their deep expertise in the sector.
Giving our customers the best experience is at the very core of what we do. And with this partnership, we’re able to utilise Reassured’s expertise alongside our own experience in the industry to help our customers get the right cover for their needs.
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